Have you ever heard of the term sales triggers? Do you know what it actually means? If ...

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14 Sales Triggers to Boost your Pitch

Companies collect data just as squirrels collect nuts. Unfortunately, most data will often be stored somewhere and ...

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Data Enrichment in B2B: How to Complete Your Company and Contact Details in Seconds

Admit it, you've thought about buying address lists to boost your B2B sales, right? No problem—the same ...

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Buying Addresses in B2B Sales: How to Do It Right

Germany has one of the strongest economies in Europe: German companies with strong sales enjoy a high ...

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Big Corporations and SMEs: German Companies Drive the Global Economy

Creating a robust and detailed buyer persona for your B2B business is a critical activity you must ...

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Buyer Personas in B2B: All You Need to Know (+Free Template)

Yes, it is confusing and yes, we know it’s scary for some businesses out there. Especially those ...

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All You Need to Know about GDPR, DSGVO and UWG – German-speaking Markets and Data Privacy