As a credit agency and data tech provider, Regis24 supports its clients with reliable information for private individuals. From classic address sourcing and credit checks to inhouse AI-supported database technology, companies can get all the data and technological solutions they need from a single expert source. All this with a single goal in mind: to facilitate reliable decision-making. Regis24 started out in 2003 as an address collection agency for law firms, thus providing a cheaper alternative instead of using the more expensive Residents’ Registration Office. Regis24 now sees itself as a central contact point for banks, insurers, energy suppliers, e-commerce companies and many more.
Regis24 uses Echobot TARGET, CONNECT and DATACARE for master data management, from which they gain an overview of clients or target companies, as well as for “classic” lead generation and new client acquisition.
The benefit? Echobot provides Regis24 with collected and clearly formatted, GDPR-compliant data from all online sources which are accessible to the public.
It’s undeniable that high quality data is hugely important in the marketing and sales sectors. Yet for Regis24, even stricter guidelines are also applicable. The Berlin-based credit agency commits to ensuring high quality standards for its clients, but also sought equally exceptional data for its own client acquisition.
However, it was precisely here that problems arose. Data-as-a-service (DaaS) providers that promise to cover the entire globe in one database did not meet Regis24’s quality requirements when tested. During trials with other providers, the credit agency had to contend with incorrect or outdated information, a problem which not only affected data enrichment but also finding potential new clients.
Additional pain points for the company were new client research, lead generation and sales preparation. It cost the credit agency’s sales team a lot of valuable time to manually search the internet for potential clients and to obtain conversation starters.
As a result, various lead generation tools were tested, but they did not provide the solution Regis24 desired. The company had set itself the goal of finding a software that was not only convincing in terms of data quality, but also provided 100 percent GDPR-compliant data and servers in Germany/Europe.
In Echobot, Regis24 found exactly what it was looking for. Our cloud software now provides the Berlin-based company with clear company dossiers, high-quality leads, helping to enrich existing customer data easily and automatically. Our GDPR-compliant cloud software processes data exclusively on servers within the EU – a huge plus for Regis24.
With Echobot TARGET, Regis24 could put new client research and lead generation on autopilot. The sales team no longer had to conduct manual research, nor did they have to worry about missing out on potential business.
Regis24 was now able to find out which companies were of interest to them, and by which sectors they wanted and/or needed to filter their search. When performing the search, the Berlin-based credit agency can omit existing customers from the query, meaning that only relevant companies are displayed in the cloud software. Echobot has also enabled Regis24 to tap into a new industry sector, that is companies in the e-commerce business. Purchase on account is the most popular payment method in Germany, but this also involves the greatest risk for traders. This is where Regis24’s solutions come in, which involve checking identities and delivery addresses, for example.